Blog Posts From Marcus

Google appears to be testing the water when it comes to consumer reaction to its ‘Google Guaranteed’ green badge in places other than just Local Services Ads (LSAs). The media giant has been promoting its two ‘certificates of trust’ –…

Nearly 75% of adults in the UK use social media – which it makes it a critical part of any local business strategy. Indeed, social media is one of the best ways to connect with patients already at your practice,…

Dental marketing is a process to promote your dental practice; ultimately resulting in your dental practice attracting more new patients as well as keeping hold of your existing ones. Marketing is key to growing any business and for making that…

Virtual consultations never tended to be popular in the dental industry, but as a result of the Covid-19 pandemic, now they are a necessity. Until a few months ago, unless you lived somewhere very remote, it will have been easy…

During this pandemic, understandably dental practices are seeking ways to become more cost-efficient. However this doesn’t mean PPC should be completely dropped from your marketing strategy. Long term cutting of  all PPC spending will eventually dry up your new patient…

The world on the other side of the lockdown is already shaping up to be one that’s more virtual. With social distancing in place for the unforeseeable future, and a strict triage system to keep your practice and patients safe,…

Just because you’re in lockdown doesn’t mean you’re locked out of helping your patients. Your website is essentially an extension of your practice, one that can be reached at all times from the comfort of the home. It’s the ideal…

Website loading speed is a priority for the overall user experience and it’s now becoming one of the most important ranking factors.  Nowadays people don’t have the patience to wait more than five seconds for a page to load. If…

As a Dental Practice owner, you have probably heard of Facebook business pages and Facebook Likes. Facebook Likes are probably the most important factor in being a success on Facebook. Without them, you will find that your posts and business…