For years, dentists have relied on Google to bring new patients through their doors – through high search rankings, positive online reviews, and targeted Google Ads. But a shift is happening, AI tools like ChatGPT are changing how patients search…
Attracting new patients to your dental practice is only half the battle. Retaining them, especially those who initially enquire, requires a well-executed follow-up process. A missed opportunity at this stage can mean losing a potential lifelong patient. Proactive Follow-Up A…
Simply having a website isn’t enough. You need to be found by potential patients searching for dental services. One effective way to achieve this is by incorporating long-tail keywords into your blog posts. What are Long-Tail Keywords? Unlike broad, general…
Unlocking the Power of Google Ads Audiences for Your Dental Practice
18 December 2024 | Jonny Ketchen | UncategorisedWhen considering Google Ads targeting, your initial thought might be keywords. However, a game-changing aspect that often goes overlooked is audience targeting – delivering ads to individuals based on who they are rather than just what they’re searching for. For…
Let’s break down the top dental marketing trends for 2025. 1. AI-Powered Personalisation Think of AI as your personal dental assistant. Chatbots: AI-powered chatbots can provide instant answers to patient enquiries, schedule appointments, and even offer basic dental advice. Speak…
Patience is critical for dental practice aiming for sustainable growth in digital marketing. While some may seek quick results, building a solid foundation in SEO requires a long-term, strategic approach. Let’s look at why investing time in SEO is essential…
Expand Your Dental Practice’s Reach With SEO: How To Target New Locations
29 August 2024 | Rosie Littlejohns | UncategorisedHow to target a new location using SEO The first step in any SEO strategy to target a new location is to evaluate your local area. Analyse the demographics of neighbouring towns or areas to find the right audience for…
Increase your dental practice’s reviews by up to 95% with our automation service
29 May 2024 | Rosie Littlejohns | UncategorisedIf you’ve been working with us for a while, you will be well aware that increasing Google reviews is an essential part of any digital marketing strategy for dentists. It’s often the first thing we look at when working on…
A Beginner’s Guide To Dental Blogs
26 April 2024 | Hannah Fabrizi | Blog, Marketing, Search Engine Optimisation, UncategorisedAnyone can write a blog but it can be difficult to know where to start and why to bother! One thing we will always recommend is having an end goal, whether it be to become a hub of informative content,…
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