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By Matt Keech / On November 24, 2021 / In Marketing
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Did you know written content is one of the most important factors that affect search engine results for your website? Not many people think about the written content that appears on their websites, but it is essential that you do….
In early November, Google announced it was making some changes to site speed reporting tool PageSpeed Insights (PSI). PSI is a tool used by website managers and developers to assess the speed of their site, whilst offering suggestions on how…
Evergreen content is content that doesn’t go out of date and remains relevant regardless of the season or time frame. Its name comes from the evergreen, a plant that retains its green leaves all year round. Topics and Content: Evergreen…
Onpage SEO is vital for your dental website to rank well in the search engines. On- page optimisation refers to all measures that can be taken directly on your website (the coding and set up) in order to improve its…
Currently 33% of Google SERP show images – and with Google regularly updating its algorithm to improve search results, it’s likely to increase! That means, despite your best SEO efforts, you could still be missing out on another source of…
It’s important to keep your patients happy and satisfied. We look at some proactive steps you can take as a dental practice to improve your patient retention. Respect them Treat them with the respect they deserve. Successful dental practices have…
The file formats you use on your website have a major impact on its speed, quality, and performance. WebP is a modern image format introduced by Google, created specifically for online images. The format essentially allows webmasters and web developers…
Your current website took hours of time and effort; we laboured over layout, colour choices and photos, tweaking copy and calls-to-action. The thought of starting this process over again might fill you with dread but if your site is not…
Instagram Reel Ads Reels ads are the latest ad format on Instagram. They’re highly engaging allowing you to gain more followers for your practice. Reels ads are full screen and vertical, similar to ads in Stories, and will appear in between…
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