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By Marcus Amberton / On June 30, 2021 / In Search Engine Optimisation
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When potential patients visit your website, they’re not just looking for your practice opening hours or what treatments you offer, they’re also trying to determine whether they can trust you. Are you the right choice? Or should they book an…
Often included in the ‘About Us’ section on your website, a ‘Meet the Team Page’ is usually one of the most visited pages on a website. Why is this? Because people want to put a face to a name. Your…
We all had to adapt when Covid took over the nation. From additional hygiene precautionary measures to social distancing. One thing that started taking the dental industry by storm, was the implementation of virtual consultations and it looks like they’re…
With most of our marketing platforms situated online nowadays, the vocabulary you use can make a big impact and could mean the difference between a client choosing to use your services or go elsewhere. Research shows that users spend between…
If you would like to grow your business or customer/patient base, you should first look at the impression you are making. Your logo is the first thing that people notice about you. It represents you and your business and is…
Most practices took advantage of the lockdown to implement tools to increase efficiency and improve productivity. As we move forward with the new restrictions, here are our tips below: 1. Create a Covid-19 page on your website We are now…
Content is the backbone of an effective SEO strategy. Search engines such as Google aim to give users the best search experiences – this now includes featured snippets. Google’s featured snippet is a unique result that stands out among the…
First things first, what do we mean by an ‘organic search?’ it simply means a natural search and refers to those unpaid search results that appear when a user types a search term into a web browser. This contrasts with…
SEO is one of the most important long-term strategies for bringing organic traffic to your website, however a high number of online visitors doesn’t always necessarily mean more patients walking into your practice. To ensure users on your website are…
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