Wording is everything when it comes to Facebook. It’s essential to offer concise, easy-to-understand content with clear calls to action. Posting interesting facts, tips, and images and specifically asking your fans to comment on them can inspire interaction and dramatically…
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. And, if SEO is a core component of your digital marketing strategy – as it certainly should be, for a dental practice – having a mobile–friendly…
Twitter has recently amended its terms of service and changed the rules in regards to the usage of the Auto Follow Back. Basically you can no longer purchase or subscribe to a service that will automatically follower a user back,…
It's funny, when it comes to Facebook (or any social media for that matter) success is largely judged upon the number of Likes (or Followers, if you're on Twitter). But in reality, this is significantly less important – or should…
Team Dental Design has recently pledged support for Bridge2Aid via an exciting social media campaign which will take place this July. The campaign will see Dental Design donate £1 for every new ‘Like’ on social networking site Facebook, or for every…
Well, it was only a matter of time; hashtags are finally coming to Facebook. I'm pleased for 2 reasons: 1) I think the hashtag is a brilliant tool and 2) People using hashtags on Facebook – where there is currently…
In order to cultivate online conversation, it’s important to be consistent in your message and be interesting – it’s hard to listen to silence, and difficult to engage with ‘boring’ – so why would you do so on social media…
Images aren’t the only things that can be pinned on Pinterest. You can pin videos, too! To pin a video, use the Pin It button on YouTube and Vimeo. You can also see other videos from pinners by clicking Videos…
Have you ever wondered how Facebook determines what posts will populate your newsfeed? It’s actually based on an algorithm known as the: Facebook EdgeRank Algorithm. This algorithm can be understood as: the sum of Edges, each Edge is made up…
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