Marketing and advertising has been the most preferred and used means of promoting businesses since ages. Whether it is a small scale business or a huge, established empire, one takes the help of sources such as print media, television, radio…
Marketing and advertising has been the most preferred and used means of promoting businesses since ages. Whether it is a small scale business or a huge, established empire, one takes the help of sources such as print media, television, radio…
It seems that in the last few years, the majority of businesses have realized that simply having a website is just not enough. To truly increase their presence (especially their search presence) on the web, they have to create and…
You may not realise it, but the colour scheme that you choose for your website, logo & brand identity is one of the most important decisions you will have to make. Think about how you want your visitors to feel when they view your website and then pick colours to suit.
There are plenty of online opportunities to make some extra money without having to invest a single dime into it. And they are not (all) scams – keep in mind you should double check, visit some specialized forums, or try…
Over the weekend I found a series of blogs relating to the composition and design of web design which outlines the key concepts in designing and developing a great user experience and website. “Unity is a very important concept in…
Pay Per View or PPV on short is also called Cost Per View marketing and it uses downloadable toolbars that can be used to play games, perform internet searches and use SEO queries at the same time. But these are…
British Gas recently updated their brand identity and it should be in full use across the company by the end of December. The previous logo (shown in the image below) had been in use for the past 17 years. Even though I am in favour of modernising logos when they feel outdated, i’m not overly impressed with the new one.
With so much business being generated on the Internet, a website needs to be designed and built with online marketing very much at the core of the strategy. It’s no longer sufficient to simply make it look good. Here at…
Most people with a website and most SEO’s spend so much time worrying about positions too many other things often get overlooked. In particular bounce rate is often seen as a problem for the Conversion Department but there’s no point…