In 2025, Google’s search results pages (SERPs) look very different from a few years ago. Between AI-generated summaries, featured snippets, “People also ask” boxes, and Google Business Profiles, many users now find the answers they need without ever clicking a…
With 78% of local mobile searches resulting in offline visits within 24 hours, it’s imperative for dental professionals to optimise their online presence to attract and retain patients. This guide delves into the most effective local SEO strategies tailored for…
There is no denying that AI-powered search platforms are on the rise. They’re gaining attention quickly, with some showing triple-digit growth month on month. But when it comes to bringing patients through your doors, organic search is still leading the…
The way people search online is changing fast, and it’s all thanks to AI. Google has been rolling out its new Search Generative Experience (SGE), and if you’re running a dental practice, this could have a big impact on how…
For years dentists have relied on Google – high search rankings, positive reviews and local ads – to bring patients through the door. But the rise of AI is changing how patients search. Instead of typing keywords into Google and…
In the fast-moving world of digital marketing, few shifts have been as impactful as Google’s rollout of the Search Generative Experience (SGE). As we settle into 2025, it’s clear that SGE is fundamentally reshaping how people discover and engage with…
Organic search is undergoing a dramatic transformation, and as user behavior shifts and technology advances, dental practices must continuously refine their online marketing strategies to stay competitive. In this blog, we’ll explore key trends reshaping organic search and provide actionable…
We all know content is crucial in digital marketing, and old content can quickly become outdated. Instead of letting it go to waste, we’ll show you how to refresh it to attract a whole new audience and boost your website’s…
Search Engine Optimisation (SEO) is one of the most effective digital marketing strategies for dentists looking to attract more patients. However, unlike paid advertising, SEO is a long-term investment that requires patience, consistency, and ongoing optimisation. Many dental professionals ask,…
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