Meta title tags and descriptions are short pieces of text that help to describe the purpose of your website’s pages. They aren’t visible in the website content, however, they are displayed in the search engine results pages (SERPs), which are…
One of the main objectives for the SEO team at Dental Design is to keep up to speed with any Google updates. This ensures we are following Google’s best practices when it comes to search engine optimisation work and that…
As Christmas and the New Year fast approaches, it’s time to start thinking about your SEO for the year ahead! Here are four SEO trends to be aware of as we move into 2020. 1. BERT algorithm update Google’s BERT…
Sustaining high keyword rankings for your website is detrimental for gaining website traffic (In an SEO only standpoint). What makes you “rank” for a keyword is based on the level of search engine optimisation your website has. The factors that…
We all know fast websites convert more than slow ones. Optimising your site for speed is an ongoing process to ensure visitors don’t jump ship at the first hurdle, or load signal. What if visitors were shown how well your…
Long tail keywords are search terms with relatively low search volume and competition levels. Long-tail keywords can drive a huge amount of high-converting traffic to your website and dramatically increase revenue for your practice. The length of the keyword isn’t…
Does your website still run elements of Adobe flash? Sorry to break the news to you but now is the perfect time to think about a website re-design! Google search has recently announced that before the end of this year…
“The biggest leap forward in the past five years, and one of the biggest leaps forward in the history of Search.” – Pandu Nayak (Google’s Vice President of Search) Only a minor update then… What is B.E.R.T Google update? This…
A lot of people are now (I hope!) fully aware of SEO and the importance of the context surrounding it. It’s the essential backbone to the content of your pages. If your content itself is not good quality, then no…
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