Google Analytics (GA) is a data tracking service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. GA can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertising, pay-per-click networks, email marketing and…
jQuery scrolling website effects
29 May 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyRecently a trend that is being used more and more by designers is the use of differentiating jQuery scrolling pages within their website. When used properly, jQuery scrolling effects can work really well on a website, impressing visitors as well…
For a few months now we have been installing the SEO WordPress Plugin, Yoast, across new WordPress sites we’ve been designing. Having gotten to grips with the functions, features and detailed support in the form of blogs, videos and how-to…
Images aren’t the only things that can be pinned on Pinterest. You can pin videos, too! To pin a video, use the Pin It button on YouTube and Vimeo. You can also see other videos from pinners by clicking Videos…
Before even designing your dental website, you are most likely aware of the colours that you wish to be most prominent on your site. These colours may come from your logo and/or branding currently in use, or may just be…
Often, many people focus strongly on what colours they want to use on prominently on their website. In general this is fine, however, without proper planning and execution, this could lead to a very bright, overwhelming website, ultimately overpowering the…
Head of Webspam at Google, Matt Cutts confirmed via his twitter feed yesterday that a penguin 2.0 update is expected in the next couple of weeks. Following this, he posted a video titled ‘What should we expect in the next few…
GOOGLE TO SHOW COMPANY LOGOS IN SEARCH RESULTS?
10 May 2013 | Marcus Amberton | Marketing, Search Engine OptimisationBusinesses who have verified their publisher status (similar to Google Authorship) will start to see their company logo or brand logo show up in the Google Search Results. To do this, a business must have verified their Publisher status, which…
The Case for a clear call to Action on your homepage
26 April 2013 | Marcus Amberton | Marketing, Search Engine OptimisationFact 1 #Dental practices need patients. Fact 2 #Dental practice websites need users. Fact 3 #Your home page needs one clear Call to Action. It’s a vastly overrated notion that a homepage should include all sections of your website and…
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