Successful marketing campaigns are now data-driven. The biggest problem isn’t acquiring data but extracting the most useful data in a meaningful way. We can now do this thanks to Google Analytics, with all the data necessary to formulate a successful…
Top 5 Tips for Mobile Success in 2014
8 January 2014 | Marcus Amberton | Marketing, Search Engine Optimisation, TechnologySo, here’s what we know. Mobile usage is growing. Massively. Not only that, we also know that when a user is browsing on a mobile phone they are much more likely to convert/purchase/take action – which ever verb you want…
jQuery scrolling website effects
29 May 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyRecently a trend that is being used more and more by designers is the use of differentiating jQuery scrolling pages within their website. When used properly, jQuery scrolling effects can work really well on a website, impressing visitors as well…
Does your website display correctly on ALL browsers?
13 March 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyWith the ever increasing amount of internet users browsing websites online via mobile and portable devices, it is a MUST that your dental website displays correctly across all browsers. When I say ‘correctly’ I do not simply mean that your…
21 Examples of how to incorporate White in your designs
14 February 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyThe use of the colour white can often be underestimated or overlooked when designing a website for your dental practice, instead focusing on prominent colours that you believe will stand out. The use of white or white space can dramatically…
Web design trends 2013
5 February 2013 | Marcus Amberton | Creative Design, Internet, Marketing, Technology2013 has been predicted to be a great year for new innovative, impressive web site design and implementation. With HTML5 and CSS3 now being used more and more by developers, people are really starting to push the boundaries with their…
Dark colours in web design
29 January 2013 | Marcus Amberton | Creative Design, Internet, TechnologyMany people when planning their new dental website, believe that the key to keeping it simple and clean looking is to use a lot of light colours, rather than darker colours. Although in some respect this can be true, when…
The Key to Typography
25 January 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyTypography plays a massive role in the overall feel and visuals of your dental website. Often, not enough time is spent focusing on the textual layout and content on a web page, which can be a massive downfall. Visitors to…
The best of web design 2012
8 January 2013 | Marcus Amberton | Creative Design, Internet, Marketing, TechnologyWell what a great year 2012 was for webdesign. I cannot count the number of inspirational websites that I came across while browsing the internet last year, however I can remember a range that really stood out to me (some…
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