A growing number of dentists are using Facebook to connect with patients and distribute coupons or special offers, and generally promote their dental practice. By incorporating a prominent Facebook “Like” button on their home page, dental practices are able to…
Google has recently launched its biggest algorithm update since the Panda update from last year. It’s called Penguin and it’s another way Google is actively fighting search spam……
You may have heard of Instagram before but not taken much notice of this social mobile photo sharing app until recently. On April 9th Facebook bought out the company consisting of 13 employees for a staggering 1 billion dollars in…
Many practices are utilising the opportunities of social media to help enhance their patient’s experiences and try to gain new patients. Facebook is quickly becoming the dentist’s medium of choice by building Facebook fan pages. However, do you really know…
When it comes to social media, you cannot simply assume that if you have 500+ fans on Facebook and the same in followers on Twitter, that you are running a successful social media campaign. After all, how many of these…
When setting up a new dental company or business idea, it is very important to focus on your logo and branding ideas – how do you want to come across to your audience, what design principles can you employ to…
The power of bad reviews Negative reviews can help your business. It runs counter to every marketer’s instinct: you don’t want people saying bad things about your brand, your products or services, and you certainly don’t want to publish that…
There are a lot of articles circulating about the benefits of mobile advertising. In fact, many companies and brands are embracing mobile advertising and seeing impressive results. However, the mobile advertising market hasn’t been cornered by one particular vendor and…
When planning or creating a web form for customer usage, there are many factors to consider. As a dental practice, there are obviously going to be a wide range of information that you wish to gain from the customer. However;…
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