Blog Posts From Aniqa Tabassum

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Q3 PPC Benchmarks: What’s changed and what it means for your campaigns

10 October 2025 | | Lead Generation, Marketing, Pay Per Click

Following our Q2 analysis, we’ve reviewed the latest data from Google Ads campaigns we manage for dental practices across the UK. This Q3 benchmark update highlights how performance has shifted over the summer months – offering valuable insights into trends,…

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AI search is growing, but organic search still brings the patients in!

17 September 2025 | | AI, Blog, Search Engine Optimisation

There is no denying that AI-powered search platforms are on the rise. They’re gaining attention quickly, with some showing triple-digit growth month on month. But when it comes to bringing patients through your doors, organic search is still leading the…

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ai chatbot for dentist

How can I use AI in my dental practice?

15 August 2025 | | AI, Lead Generation, Marketing, Technology

Are you ready to enhance patient experience, streamline operations, and significantly increase lead generation, all without adding to your team’s workload? AI technology, and in particular our bespoke AI chatbot, offers 24/7 patient support, fully customisable messaging, and measurable results….

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Q2 PPC Benchmarks: What campaigns are working best?

23 July 2025 | | Pay Per Click

Running effective Google Ads campaigns can be one of the most powerful ways to attract new dental patients – but are your campaigns performing as well as they could be? We’ve analysed PPC data from Q2 across campaigns we manage…

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ChatGPT vs Google: How patient search intent is shifting

26 June 2025 | | AI, Marketing, Search Engine Optimisation, Technology

For years dentists have relied on Google – high search rankings, positive reviews and local ads – to bring patients through the door. But the rise of AI is changing how patients search. Instead of typing keywords into Google and…

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Google Display Ads for Dentists

Google Ads for Dentists in 2025: Benchmarks, Trends & Strategies

27 May 2025 | | Pay Per Click

Digital advertising is becoming increasingly competitive for dental practices, making it vital to stay informed about the latest trends. Google Ads stands out as the top channel for connecting with local patients searching for dental treatments. The 2025 Google Ads…

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Case Study: Success for Invisalign Open Day with Social Ads and PPC

24 April 2025 | | Marketing, Pay Per Click, Social Media

Client: Hurst DentalGoal: Drive leads for an Invisalign Open DayCampaign: Multi-channel campaign using Meta Ads and Google PPC Building on March’s Invisalign Open Day Success After a great response to the October Invisalign Open Day, Hurst Dental teamed up once…

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Navigating the Evolving Landscape of Organic Search

20 March 2025 | | Blog, Marketing, Search Engine Optimisation

Organic search is undergoing a dramatic transformation, and as user behavior shifts and technology advances, dental practices must continuously refine their online marketing strategies to stay competitive. In this blog, we’ll explore key trends reshaping organic search and provide actionable…

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local seo for dentists

SEO vs. PPC: Maximising ROI for Your Dental Practice

20 February 2025 | | Blog, Marketing, Pay Per Click, Search Engine Optimisation

Choosing between SEO and PPC is a common dilemma for dental practices trying to grow their online presence. Many dentists find themselves asking: which strategy provides the best return on investment? Let’s break it down. SEO is often seen as…

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Reviews2025
Five Star
Reviewed Marketing
5 gold stars
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"Excellent service from James at Dental Design, thank you very much for your prompt attention whenever I get in touch! Would definitely recommend to a friend" Alison Tarmey View Full Testimonial
Google reviews logo "Would definitely recommend to a friend"
5 gold stars
"As a dental practice manager I cannot recommend Dental Design highly enough. They are just brilliant at what they do. Lucy and her colleagues are just an email or a phone call away...." Emma Smith View Full Testimonial
Google reviews logo "I cannot recommend Dental Design highly enough"
5 gold stars
"Really great company to deal with. They always respond quickly and are truly reliable. I would 100% recommend, the staff are so friendly and helpful." Michelle Molloy View Full Testimonial
Google reviews logo "Really great company to deal with"
5 gold stars
"I got increased traffic and new patients applying to my surgery, once Dental Design upgraded my website. They are very professional, efficient & adaptive to new situations..." Joanna Gallop View Full Testimonial
Google reviews logo "Very professional, efficient & adaptive to new situations"
5 gold stars
"Lucy has been a star, responding to and acting upon our requests in a prompt, efficient and professional manner, as well as the rest of the Dental Design team..." Abhay Shah View Full Testimonial
Google reviews logo "I cannot recommend them highly enough"
5 gold stars
"...Since the website has been up and running Lucy Mander has been our point of contact. She has been invaluable and gone out of her way to help us, especially during COVID-19 lockdown... " Lucy Jones View Full Testimonial
Google reviews logo "Has been invaluable and gone out of her way to help us"
5 gold stars
"Thank you for all your help and support, and the provision of valuable learning aids for our patients and staff alike in these difficult times. We love the look of our practice website. Very professional!" Sandra Luck View Full Testimonial
Google reviews logo "We love the look of our practice website. Very professional!"
5 gold stars
"Dental Design stood out both in their knowledge of the industry and their professionalism and can-do attitude. All of their staff are exceptionally competent and knowledgeable..." Harvey Rook View Full Testimonial
Google reviews logo "Dental Design stood out both in their knowledge of the industry and their professionalism"
5 gold stars
"Having done extensive research into all the dental website companies, the team and package offered at dental design was unrivalled..." Neil Shah View Full Testimonial
Google reviews logo "The team and package offered at dental design was unrivalled"
5 gold stars
"The team at dental design (especially Rosie) are absolutely fantastic and are always on hand to help. They are professional, friendly and extremely efficient. Rosie always gets back..." KiKi Wilmot View Full Testimonial
Google reviews logo "absolutely fantastic and are always on hand to help"
5 gold stars
"Dental Design are fantastic to work with, our website is amazing and the support they provide is second to none. Our account manager Rosie L is a fabulous point..." Luke Lucas View Full Testimonial
Google reviews logo "Dental Design are fantastic to work with"
5 gold stars
"Having worked with the Dental Design team for the last six months, I've found them not only helpful, but friendly and approachable too. I bombard Marcus with regular..." Sophie Harper View Full Testimonial
Google reviews logo "always met with a swift and professional response"
5 gold stars
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