SEO is narrower than ever. How can you still move into your competitors’ areas? Here’s how. We were just getting comfortable after Google’s back-to-back core updates since August, when BAM! There’s another announced for November. Each year, Google changes a…
Google’s Updated Again – Here’s How It Affects You ‘Google has released a new update to their search algorithm’ – the phrase that turns the stomach of any digital marketer or business owner worldwide. Every few years, Google rolls out upgrades…
Search Ads Benchmarks 2023 Let’s dive in deeper… Average Click-through Rate (%): 5.34% Your Average Click-through Rate (CTR) is calculated by dividing the number of clicks an ad receives by the total number of times it’s shown (impressions). CTR provides…
Topic Clusters & How To Create Them in 3 Easy Steps. Content is king, right? You’ve heard it before. Bill Gates coined his 1996 essay on the future of the internet ‘Content is King’ He was right. But SEO has…
Are you struggling to boost your website’s visibility on search engines? Look no further! We’ve compiled a comprehensive on-page SEO checklist that will empower you to optimise your web pages for better rankings and increased organic traffic. Here’s a step-by-step…
Establishing a strong online presence is paramount for any business, and for dentists, it’s no exception. This is why dental SEO should be a vital component of your practice’s marketing strategy. In this blog, we’ll explore what dental SEO is…
A strong online presence is crucial for any business – especially for dentists! Google Display Ads offers a powerful platform to reach and engage potential patients effectively. Beautiful and dynamic ads can showcase your dental treatments to a vast audience,…
When it comes to improving your search engine visibility and driving organic traffic to your dental website, SEO is key. However, you can’t underestimate the power of quality content in achieving SEO success. In this blog we’ll explore why content…
In the ever-expanding digital landscape, where millions of websites compete for users attention, it is crucial to employ effective strategies to ensure your content stands out. One of the key foundations of successful SEO is thorough keyword research. Understanding search…
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