Certain words and phrases are time-tested to boost response and conversion rates almost across the board. Different motivating words and phrases work better in different situations, and it’s up to you to figure out which work best for your practice….
Google are making quite big advancements, one of which you’ll be able to view businesses from street level and pull the business listing via your camera, potentially making Google reviews even more accessible! So what was announced at Google’s annual developer…
…A strong brand builds trust! Your personal brand is how you appear to everyone. Today, building your personal brand is just as important as building your company’s brand – in fact, it might even be more important. Consumers want to hear…
Every business needs literature to some extent, whether this is letterheads, compliment slips, business cards or other items. Having branded literature and stationery on hand is always useful when meeting new patients. When this material is well designed and professionally…
Clearly, engaging with content has become a staple online activity, one which opens up significant opportunities for brands to establish meaningful dialogue with their audiences. So what exactly is content marketing? It’s the creation and publication of original content —…
Over the past few years, we have seen a significant switch from the use of desktop computers to mobile devices, which has influenced the way Google and other search engines index and rank sites. The overall number of searches coming…
Social media success requires strong writing skills, however writing great social media content doesn’t have to be difficult. Every social post you publish reflects on your brand, therefore a shareworthy post needs to be one that others find enough value…
Implementing Facebook advertising is one sure-fire technique for reaching potential patients, increasing likes and driving website clicks. Why? Using Facebook advertising to increase your “Likes” can be very beneficial – once a patient likes your page, they essentially become followers…
What is remarketing? Remarketing is a marketing technique that allows you to target users who have previously visited your website with banner ads. You use marketing to bring a visitor to your website, and if they don’t make a purchase, you…
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