Most of our Dentists like to write their own web copy, but writing effective copy for a website is a skill in itself. In this blog I have put together 10 copywriting tips that will help you organise your contact, engage your visitors and make…
Facebook Ads 101
9 June 2011 | Marcus Amberton | Marketing, Search Engine Optimisation, UncategorizedAs more dental practices are embracing social media and setting up Twitter and Facebook accounts to market to their current patient base, I thought I would write a blog highlighting the fact that you can use social media to attract…
Do you currently have a facebook page for your dental practice? If not, you might want to read this blog and set one up. Having a facebook page is a good way to promote your practice to your patients and…
Key Differences Between Mobile and Desktop SEO
7 June 2011 | Dental Design | Internet, Search Engine OptimisationHundreds of millions of people now own a smartphone and this number is expected to rise to one billion by 2013. With this in mind, there still seems to be a relatively untapped market for mobile search optimization within the…
the benefits of having a Sitemap
6 June 2011 | Marcus Amberton | Creative Design, Internet, Search Engine OptimisationYou have created your website, uploaded it to the web for everyone to see, spent ages making the visual aesthetics stunning, included some great offers to attract potential customer… but there’s one problem; how are people going to find your…
Google has recently introduced their most significant social media feature to its search engine service yet, adding a one-click button which allows users to recommend websites and share those recommendations with their friends. +1 is already being seen as a…
Microsoft has spent over 100 million on advertising the Bing search engine since its launch in an effort to increase its market share and to try and topple the search engine giant, Google. The advertising has had an impact, Bing”s…
The social media field is expanding, Facebook and Twitter are still the most dominant, but Linked in is rapidly gaining followers, and, more importantly, the socio-economic profile of its members is ideal for dentists and dental practices. The value of…
mobile internet stats and trends
20 May 2011 | Marcus Amberton | Internet, Search Engine Optimisation, TechnologyTecmark has recently published a report into the UK’s mobile internet usage, analysing the stats and treads for 2010/11. In this blog, I am going to highlight their findings and assess what impact mobile internet usage could have on dental…
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