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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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Have you ever wondered if there is any point in mobile marketing? Are you aware of the numbers involved? If I told you that currently there are over 1.08 billion smartphones in use worldwide, would you be shocked? Smartphones are…
Many people believe that getting as many people as possible to view your website is the key to online success. The common misconception is that more traffic is certain to improve customers, sales etc. Although this clearly helps to increase…
I think Facebook has some smart ideas when it comes to group buying but I’m not sure that it will ever compete with the likes of Groupon. Groupon (www.groupon.co.uk) has such a huge following in the UK and globally, so it…
It has emerged that Google is in the process of rolling out Instant Previews (small thumbnails that show when a user mouses over an ad) for all Google PPC ads. Up till now, the “instant preview” feature was only available…
This is an interesting move from Superdrug and one that goes to show the importance of recommendations / reviews in today”s market. Seems we do care about other people”s impartial opinions. Moving totally away from Superdrug, this story immediately made me think…
As mentioned in my article ‘do url shorteners affect ranking on google‘ earlier this week, with the development of social media, blogs etc, and the short messaging system, Twitter, more and more people are using URL shorteners such as Bit.ly…
I’m a huge fan of Spotify but I totally disagree that this change in service will only affect “heavy” users. We pay for the premium service in our office and it is worth every bit of its $9.99 a month…
Just over a month ago Google introduced an algorithmic improvement designed to help people find more high quality results in the search results. Code-named ‘Google Panda’, the search coding change was initially tested in the US but it has since seen a worldwide…
As mentioned in my blog about ‘do url shorteners affect ranking on google’, more and more of our dental practices and dentists are using social media such as facebook, and twitter, to market to their patients. It is such a…
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