Virtual consultations never tended to be popular in the dental industry, but as a result of the Covid-19 pandemic, now they are a necessity. Until a few months ago, unless you lived somewhere very remote, it will have been easy…
Improve your Google My Business listing with Health & Safety Attributes
11 September 2020 | Marcus Amberton | MarketingGoogle have now brought in a new feature to further promote to your users the health and safety procedures you are putting in place at the practice. This should benefit a lot of dental practices as due to current regulations…
Google to Tackle Business Listing Name Weight
2 September 2020 | Marcus Amberton | Search Engine OptimisationHaving a business listing with a high visibility have been on SEO’s task lists more and more as the years have gone on. This is due to the fantastic features that Google have provided for the “Snack Pack”, the three…
Google Chrome clamping down on Insecure forms – Do you have an SSL?
19 August 2020 | Marcus Amberton | Internet, MarketingGoogle have announced that on their latest version of chrome to be released (86), they will be cracking down on websites with insecure forms. This will result in the user being shown two warnings when attempting to submit an insecure…
Internet Explorer Discontinued after 25 Years
19 August 2020 | Marcus Amberton | Internet, MarketingThe once giant internet browser (95% market share between 2002 – 2003) will no longer be supported in August 2021, announced by Microsoft today. Despite IE only having a minuscule market share nowadays compared to their previous decade’s success, this…
A lot has been disrupted in these unprecedented times, including your marketing plans. 2020 may have been the year you were planning on ramping up your advertising but has now had to take a back seat. This sudden brick wall…
Quick Tips to perform local SEO for your practice
22 July 2020 | Marcus Amberton | Search Engine OptimisationAs you know, SEO is essential to any online business and the foundation to getting your practice seen by online users, without having SEO in your marketing strategy your business could be and will be missing out on new prospects….
On July 21st 2020 Google Webmasters blog announced that Google will pushing back the deadline for web-wide mobile first indexing. This is most likely due to delays caused by COVID-19 and Google providing more time for businesses to prepare and…
Considerations for PPC Campaigns after your Dental Practice Reopens
6 July 2020 | Marcus Amberton | Pay Per ClickCOVID-19 has caused major deviation in almost all dental practice’s marketing plans. What would’ve been planned out over the course of the summer months has had to be overhauled and reconsidered to ensure relevancy in these times. Google Ad campaigns…
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