We are beginning to see an increase of dental practices uploading videos to YouTube, this could be anything such as patient testimonials, walkthroughs or latest news relating to the practice itself – for example: What to expect on your next…
Despite dental practices gradually being allowed to offer treatment in the UK, the level of interest in available services like emergency treatment is still a far cry from where it used to be. The need for these services hasn’t gone…
Even before the pandemic changed the face of dentistry, practices were starting to adopt a fully paperless way of working. The obvious eco-benefit for reducing paper and waste is incentive enough, but now it’s clear that digital communications bring about…
The world on the other side of the lockdown is already shaping up to be one that’s more virtual. With social distancing in place for the unforeseeable future, and a strict triage system to keep your practice and patients safe,…
With the UK slowly following the rest of Europe in easing its lockdown restrictions, plans can begin to be made for marketing ahead. Dental practices, faced with wide-ranging information on best practice, have been precautionarily shut and therefore a world…
Now that you are here, I’m hoping you have a Google My Business account? If you do not… make one right now! Google have a brilliant marketing kit feature which allows you to create FREE (Yes, FREE!) marketing material such…
Businesses across the world have been significantly impacted by the sudden need to forcefully shut down what we know to be our ‘normal’ lives. Unlike many businesses, however, dental clinics in the UK have been left in the dark about…
Google Ads have announced they are providing small-medium businesses free ad credit to support advertising budgets. Many businesses have been affected during COVID-19 on a financial level but it is important to continue advertising to hit the ground running when…
Understanding the Lifetime Value of your patients is crucial for Dentists. It allows you to be more aware as to what your practice is doing correctly (or incorrectly), as well as giving you an insight into future financial forecasting. Both…
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