It has been a pretty eventful year in the world of SEO, with Google releasing over 3 updates and refreshes to their search algorithm. This has certainly kept us busy here at Dental Design, with the focus now to optimise…
facebook: organic page reach is dwindling. Buy Ads to be seen.
6 December 2013 | Marcus Amberton | Internet, Marketing, Social MediaIt’s been no secret that Facebook’s Organic Reach has been dwindling over the past 18 months. However, Facebook has never fully admitted this, until now. A new Facebook blog post specifically addresses the decline of organic distribution. Brands and marketers like Mark…
Google has updated its Places for Business Dashboard to allow more functionality to reviews. The new update allows the user of the Google Places account the ability to see and respond to Google reviews, as well as to monitor ‘almost…
Often we talk to our dental practices and they quite rightly and admirably know exactly what they want to rank for and how they see the site fulfilling their business objectives. What is difficult is explaining why it’s not a…
Google has updated its terms of service meaning a Google account holder using its search engine could see results including the name, profile picture and online review from one of their Google contacts. This is important to note, especially in…
Please do your best to follow this rather tenuous link to the 5th November. Like Guy, I am broaching this subject with much enthusiasm and dedication – as always. Unlike Guy, there will be no assassination attempt, just an attempt…
So, we've been harping on about ensuring your site is up-to-date, with user friendly and unique content that fills the pages of your site with the information for patients/prospective patients and other users. For those who have missed our previous…
Strictly speaking this is not an update, but a new algorithm, which Google deployed at the end of September. An algorithm is the recipe that Google uses to sort through the billions of web pages and other information it has,…
Twitter can be a very powerful marketing tool for dentists if managed correctly, including building a captive audience (your followers). Whilst I don’t advocate following 1000 people and hoping that they follow you back, do follow relevant/interesting accounts, engage, and…
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