Gone are the days were you can simply off load your link building campaign to a ‘link farm’ and watch your site creep up the SERPS. Nowadays it’s about being creative and resourceful in link building, with major search engines…
You may have been aware of Google’s infamous search algorithm updates, ‘Penguin’ and ‘Panda’, from last year. They specifically targeted and penalised websites with unnatural and spammy links as well has sites with duplicate content. These updates certainly rewarded websites with fresh, unique content…
Blogging seems to have been put on the back burner since social media has exploded on to the digital scene. However, blogs certainly do still have advantages for dental websites and can help your search engine optimisation, in addition to…
The SEO team here at Dental Design have been saying for a long while now, that whilst link building is great for adding authority to websites, (we do it as part of the classic+ and premier packages) spammy back links…
Acquiring new patients and growing your patient base is very important for Dental Practices – generating targeted leads for your business is likely to be one of the most important factors to make this a success. Search engine optimisation can deliver…
Here at Dental Design, we understand the importance of local search in order to attract new patients. If your website is well optimised and ranks highly for local search terms then your practice will get an increase in new patient…
Google analytics is Dental Design’s analytics platform of choice to determine how many visitors enter your website as well as digging deeper to find out where these visitors came from and what search terms they used to trigger your web…
Facebook is still the largest social network with over 1.06 billion people logging in every month. You could argue that it has reached a saturation point in most developed and English speaking countries – it must be running out of…
Bounce rate is one of those quality metrics that gets tossed around a lot in the search engine space. People are almost always talking about absolutes in terms of “this is how XYZ will reduce your bounce rate,” and so on. The…
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