People using the internet to research for products and services is increasing, as a result search engine optimisation is of growing importance for small businesses. In order for Dental Practices to attract new patients it is important that they rank…
When participating on social media sites on behalf of your practice it is all too easy to follow only dentistry related pages, or to solely use your feed to send blogs or for just sending out offers. The whole point…
Here at Dental Design we realise that writing interesting and engaging content is a major part of increasing the readership and popularity of your blog. But from the standpoint of being indexed by Google and found via search results, there…
What is pay-per-click (PPC)? How does it differ from SEO? Can i use it to market my Dental Practice? These are a just a few of the questions i’ve heard from clients when I’ve mentioned PPC so I’ve decided to…
Google has been awarded a series of patents which could allow them to serve ‘environmental condition’ pay per click ads to devices. These forward thinking patents currently aren’t being acted upon, Google assures; however if they were to be developed,…
Can video help build your dental practice’s brand?
16 March 2012 | Marcus Amberton | Search Engine OptimisationMany people hate being videoed (myself included!) and any way who would ever want to sit and watch what you’ve got to say? Actually a lot of people. Patients are far more likely to thoroughly research dental treatments and practices…
10 Preventable Social Marketing Mistakes
7 March 2012 | Dental Design | Internet, Marketing, Search Engine OptimisationHere at Dental Design we realise that social media has made a profound impact on the way businesses market their products and services. Did you think Facebook and Twitter wouldn’t last when they first came out? Many of us did…
The Benefits Of Using LinkedIn For Dentists
6 March 2012 | Marcus Amberton | Search Engine OptimisationIt’s amazing how many dentists have LinkedIn and how many don’t know how to use it to its full potential. Many just think it’s yet another social networking site they need to update and quite frankly can’t be bothered, let…
Small Business and Marketing
1 March 2012 | Marcus Amberton | Internet, Marketing, Search Engine OptimisationDoes your Dental Practice have an online marketing strategy? Have a look at the following infographic to see how your marketing strategies are likely to compare with your competition. A few interesting points to take from the data, only 27%…
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