In order to avoid a legal battle over Google’s market dominance, the company has written to the European Competition Commission proposing changes in the way they do business. The giant corporation has been under scrutiny since 2010 following complaints from…
How to build a bigger Twitter following
21 June 2012 | Dental Design | Search Engine Optimisation, Social MediaIf you rely purely on your organic search ranking in Google as a sole source of income, then there’s a chance you’re making a mistake. Google have proved recently that they have the power to pull the bottom out of…
The Importance Of Internal Linking For SEO
19 June 2012 | Marcus Amberton | Search Engine OptimisationMany dentists who have knowledge of the workings of search engine optimisation ask the question- how many links are going to my site? With this, the majority of them would mean external links from other websites; they completely forget (or…
How to write a successful PPC Ad
19 June 2012 | Marcus Amberton | Marketing, Search Engine OptimisationOnline marketing is one of the best ways to attract new patients, and whilst most practices outsource the design, hosting and SEO to specialist marketing firms – there are quite a few who decide to run PPC campaigns themselves. Being…
Bing Adds More Yelp to Local Search
15 June 2012 | Marcus Amberton | Internet, Search Engine OptimisationBing and Yelp are teaming up to provide more local information when you search. Starting today, Bing’s U.S. users will see significantly more Yelp data included directly on Bing search results pages in the center column. It hasn’t been rolled…
Bing has signed an agreement with encyclopaedia Britannica, who announced that they will no longer be making print editions in March this year, to provide summaries of topics which appear in the encyclopaedia alongside search engine results. This agreement will…
When discussing potential PPC Campaigns many of our clients either don’t know what ppc landing pages are or don’t see the point in them as they don’t fully understand their worth. The purpose of a PPC landing page is firstly…
Google + Local to replace Google Places
1 June 2012 | Marcus Amberton | Internet, Search Engine OptimisationThis week Google have replaced their local business offering, Google Places with an integrated platform Google Local which has merged all business listings into one to be used across search, Maps, mobile, and Google . Users can access enhanced local…
Your website loading speed
24 May 2012 | Marcus Amberton | Internet, Marketing, Search Engine OptimisationHow fast does your website load? Have you tested your website loading time across a range of computers and internet connections? Load time is very important, not only affecting how long your page and features within your site take to…
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