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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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With most of the year behind us, it is a good time to look back at what has actually happened in search so far in 2026. There have been some real shifts, and a few of them matter a lot…
Think about the last time you needed to find something quickly. Did you type it into Google, or did you just ask your phone out loud? A growing number of patients are doing the second one. They talk to Siri,…
For years, dental practices and SEO agencies have relied on Google Search Console to monitor impressions, clicks, click-through rates and average rankings. But with Google’s increasing use of AI-powered search, those traditional metrics no longer tell the whole story. Google…
“I know we should have a social media presence, but I don’t think it’s actually bringing in new patients, so what does it actually do” It’s a statement we hear from numerous clients, and it’s a fair point. But it’s…
When a dental practice isn’t getting the results it expected from Google Ads, the first instinct is often to blame the campaign itself. Maybe the keywords are wrong, the budget isn’t high enough, or the adverts need rewriting. Whilst these…
Got gaps in the diary? Facebook and Instagram ads are one of the fastest ways to generate new patient enquiries. But if your campaigns aren’t set up properly, it’s easy to waste budget with little to show for it. Choose…
For most dental practices, rankings, traffic and enquiries move together. If you rank well, traffic follows. If traffic holds steady, enquiries usually do too. That relationship underpins most SEO reporting. However, we’ve recently noticed a different pattern across several dental…
Google Ads can be one of the fastest ways for dental practices to generate new patient enquiries. When managed correctly, a well-optimised campaign can deliver a consistent stream of high-quality leads for treatments such as dental implants, Invisalign, composite bonding…
Google’s June 2026 spam update: what it means for your dental practice If you keep half an eye on the search world, you might have seen that Google rolled out its June 2026 spam update on 24 June. These announcements…
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