Using Instagram to sell a product or service goes beyond uploading a great photo or video. Your caption is just as important as the content itself! Having a great photo or video stops your audience from scrolling past, but it’s…
Your Dental Marketing Strategy
22 May 2019 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaGrabbing the attention of new patients and retaining the existing ones entirely depends on your marketing plan. Take a look at our top tips to help you market your dental practice in 2019. 1. Your Website There are so many…
Do you have a Facebook page? If the answer is yes, then there are many ways to use a Facebook page beyond simply posting updates! Here at Dental Design, we’re always looking into new ways we can help your dental…
Video marketing has proven to be the most effective medium in digital marketing today. Video Marketing can include: Vlogs (video blogs) Video interviews Tutorial videos Videos of talks/presentations Product demos and reviews Video testimonials Live streams Video Ads 360-degree videos…
Every Day Check and update your posting/content calendar Reply to comments, messages and reviews Monitor your brand mentions online and react to them Discover industry-related keywords Check what your competitors are posting Monitor industry news and hot topics Discover trending…
Social Media Trends Video More and more practices are promoting themselves with live videos and stories. Influencer Marketing Utilising non-celebrity influencers continues to engage patients through relatable content. Disappearing Content Content that lasts for only 24 hours highlights the urgency…
Instagram is a photo sharing app which allows users to assign filters to photos and share them with followers. How can you improve your Instagram page for your practice? Profile Use your practice name for SEO purposes Include your URL…
Marketing Tips for Small Businesses
27 December 2018 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaIdentify your target market and check out competitors Which patients are being targeted as part of your marketing activities? Identify your patients. Review and analyse their marketing activities Create a checklist of their best practices Optimise your Website Use targeted…
Augmented Reality Augmented reality (AR) and virtual reality (VR) have been a top social media trend for the last couple of years and there will be new ways to use them. User-generated content One of the best ways to get…
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