Instagram Marketing Strategies
Instagram is a photo sharing app which allows users to assign filters to photos and share them with followers.
How can you improve your Instagram page for your practice?
Profile
- Use your practice name for SEO purposes
- Include your URL in the bio
- Describe your business in the bio
- Show your personality
- Use the practice logo for your main logo image
- Keep the bio updated
Hashtags
- Create and use a brand #hashtag
- Identify and use trending #hashtags
- Use #hashtags for events
- No more than 20 hashtags per post
- Be specific and relevant
- Help others find your content
Innovative
- Ask questions and create discussions
- Hold competitions
- Create regular themed posts
- Ask patients to tag and mention you
- Have employees follow and mention you
Video
- Post video sneak peeks
- Offer behind the scenes look
- Create tip videos
- Ask followers to take action
Integrate
- Add your Instagram link to other marketing material
- Add button/feed to the website
- Include buttons in email marketing
If you would like any further information then give the Dental Design team a call on 01202677277.
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