Focusing on ways to boost the ranking of your website and brand presence in the search engine results remains a priority for all practices looking to market their dental services online. Search engine algorithms are complex and it’s difficult to…
How to improve your customer service using Social Media
19 June 2019 | Lucy Mander | Marketing, Social MediaSocial media has opened up a whole new world for marketing and sales. Brands that stand out are the ones that respond swiftly, both to messages and reviews. Doing it well can connect your practice with potential patients in a…
The Importance Of Online Reviews
14 June 2019 | Lucy Mander | Blog, Marketing, Search Engine OptimisationOnline reviews and SEO have been closely tied for a long time. According to Moz, online reviews are estimated to make up 10% of the criteria for how Google displays search results. The importance of online reviews in today’s world…
Using Instagram to sell a product or service goes beyond uploading a great photo or video. Your caption is just as important as the content itself! Having a great photo or video stops your audience from scrolling past, but it’s…
Your Dental Marketing Strategy
22 May 2019 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaGrabbing the attention of new patients and retaining the existing ones entirely depends on your marketing plan. Take a look at our top tips to help you market your dental practice in 2019. 1. Your Website There are so many…
Do you have a Facebook page? If the answer is yes, then there are many ways to use a Facebook page beyond simply posting updates! Here at Dental Design, we’re always looking into new ways we can help your dental…
Video marketing has proven to be the most effective medium in digital marketing today. Video Marketing can include: Vlogs (video blogs) Video interviews Tutorial videos Videos of talks/presentations Product demos and reviews Video testimonials Live streams Video Ads 360-degree videos…
Every Day Check and update your posting/content calendar Reply to comments, messages and reviews Monitor your brand mentions online and react to them Discover industry-related keywords Check what your competitors are posting Monitor industry news and hot topics Discover trending…
Social Media Trends Video More and more practices are promoting themselves with live videos and stories. Influencer Marketing Utilising non-celebrity influencers continues to engage patients through relatable content. Disappearing Content Content that lasts for only 24 hours highlights the urgency…
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