Apple has confirmed that a fleet of cars equiped with on-board cameras will be sent out across the U.K. and Ireland to capture images from roads and create a rival to Google’s Street View service. Between 15 and 30 June,…
It’s understandable that we often get asked what we actually do. Conveniently, and straight from the horse’s mouth, Google has provided guidelines for businesses who know they should be working on their website, but are not sure why they might…
A Facebook business page gives your dental practice its voice on Facebook. You, as a practice owner, have to decide how that voice will carry. In order to do that, you have to use all of the tools in your…
For this weeks blog, I thought I would share an article from the Wall Street Journal published on 26th May 2015, by Jack Marshall. To read the report at source click here. “People are increasingly accessing online content on mobile…
We are about a month into the aftermath of Google’s most recent agorithm update, many describing as ‘mobilegeddon’. Mobile optimtimisation was made a significant ranking factor and now Bing has followed suit, recently tagging results as “mobile-friendly,” allowing users to differentiate…
When it comes to SEO, many practices just don’t know enough to truly understand how to plan an effective campaign. They receive emails from businesses promising they will achieve “guaranteed first page results” on Google and often this can seem too good…
I’m going to keep things pretty simple in this blog, because so often we take over PPC accounts which have been handled less than perfectly. I’m also not going to bad mouth anyone – as often there are valid reasons…
Definition of Dwell Time Dwell time is a metric that calculates user engagement, session duration, and SERP CTRs. It is a data point that is not publicly available (or thoroughly understood), but is nonetheless a factor that affects a site’s…
Game changer! Google has launched an April Fool’s Day version of Google Maps that allows users to play the classic arcade game Pac-Man on real streets. Google Map users can access the Pac-Man version by clicking on the icon in…
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