Measuring return on investment is hard to do accurately in traditional marketing but with the emergence of e-marketing as a form of promotion and the analytics tracking that goes with it – it has become much easier to track and monitor the…
Keeping up with the trends of internet browsing can be time consuming and costly but one thing is for sure: with more and more people using mobile devices to browse internet websites, you must keep up to date with your…
I came across an interesting article on one of the forums that I regularly read through, about updating an existing logo. Its not something that a lot of small business do, with the fear of alienating or losing existing customers,…
Seeing as a 4 strong group of employees (including our MD!) are currently studying for our Google Professional qualifications I thought I would do a blog on the top PPC myths that I’ve come across. I did my qualifications last year,…
So you’ve got your profile on LinkedIn, you’ve added your colleagues and friends, now what? How can you promote your business further using this social networking medium? Simply put, LinkedIn Today. LinkedIn today is a news source from your peers…
Good work LinkedIn! Am pleased to see some of the giants responding to the demand for mobile websites / GOOD mobile apps (that serve a purpose no less). I updated the app this morning actually, it’s much more attractive and…
I actually signed up for Google + this week so am just getting my head around it. The interface is quite nice, it’s certainly intuitive but, will it really ever compete with Facebook? What I do like is the whole…
What is Search Engine Marketing? The following article, although quite simple, proves to be a great help when explaining the different types of web marketing and search engine optimisation strategies and techniques available to use, for web designers, business owners…
The launch of www.facebook.com/business is great news for those of you looking to get started on Facebook. Starting at the very beginning, this easy to follow walk-through will make setting up your business page a million times easier. Furthermore, it…
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