Bounce rate is the percentage of single-page visits, so the visits in which the person left your site from the entrance page. Bounce rate is a measure of visit quality and a high bounce rate generally indicates that landing pages…
How does Google rank your local dental practice
5 April 2016 | Marcus Amberton | Search Engine OptimisationGoogle has just released a new ranking signal for local SEO… Prominence. Every update (of which there may be several in a month), allows Google to become more transparent and accurate in its search results. One of these updates includes…
Helpful Marketing Tips for your Practice
9 March 2016 | Lucy Mander | Marketing, Search Engine Optimisation, Social MediaGreat marketing tips to help grow your practice… Create and use business cards Use your website on a regular basis Make your website mobile friendly Write a blog and share interesting practice updates on a weekly basis Listen to your…
Given the increase in the number of local searches carried out on mobile devices, it is important to make sure that your practice has a mobile-friendly presence. Google has left many hints, to webmasters, of the importance in providing users…
The validity of online reviews
3 March 2016 | Marcus Amberton | Marketing, Search Engine OptimisationIt’s human nature to seek word-of-mouth support for a business in order for us to gain trust in the service and faith that our hard-earned cash is going to be well spent on a top call service or product or experience….
Local SEO is probably the most important online channel you will use to drive traffic to your dental website and to gain new patients. Even though most small business owners outsource there SEO work, I still think it is important…
As a business marketing your practice online you are going to want to understand what competition you will have to compete against for visibility. We deal with many clients that are just starting to market their practice online, or haven’t…
Every website needs to have a “health check” to make sure that it is performing at its best. There can be many factors that hinder your website’s performance and looking through the website, in detail, can help you find these…
The tax returns have been sent (or at least ought to have been), and you’re beginning to think about your business marketing spend for 2016. But just where should you be spending it? Business growth and competition are part of…
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