Whilst many online marketeers focus on a website’s title tags, descriptions and building links to the site, they might be missing out on a underused SEO tactic that could help improve the visibility of the website in search results. More and…
Whilst many online marketeers focus on a website’s title tags, descriptions and building links to the site, they might be missing out on a underused SEO tactic that could help improve the visibility of the website in search results. More and…
High quality, unique content is one of the most important ranking factors after the latest Google update and whilst many Dentist’s understand the importance of quality, original content on their websites, there are many sites still out there that don’t…
More mobile-friendly websites in search results Last month, Google announced notable changes to its algorithm that will affect the rankings of search results for users accessing Google search on mobile devices; “Starting April 21, we will be expanding our use…
Google’s robot (Googlebot) goes from site to site everyday to crawl their content and add it to their index. Ideally you would like Google to view the site as a user would, but if certain files like images, CSS or…
In my last blog i wrote about the Google Pigeon update, how it has now rolled out to the UK and what effect it has had on the local search results. Pigeon was a game changer for local search, as…
Google has been testing a number of changes in how they present search engine results from reducing the number of characters shown in titles to changing the colour of the stars in the Google places listings. It has recently been…
We have been telling our clients that Google are putting more emphasis on mobile usability and how sites are optimised for mobile devices. Over the last few months Google has started to add “mobile-friendly” labels to their search engine results…
The Big Three: Search Engine Optimisation – Search Engine Optimisation is an art and one of the best ways to get traffic to your website which then leads to an increased amount of new patients. Being higher up the search…
You may have noticed a change in your rankings over the Christmas period due to Google’s new local ranking algorithm (that launched in the US earlier this year) being rolled out to the UK, Canada and Australia at the end of December. The update,…