It has been a pretty eventful year in the world of SEO, with Google releasing over 3 updates and refreshes to their search algorithm. This has certainly kept us busy here at Dental Design, with the focus now to optimise…
It has been an incredibly eventful year in terms of updates from Google. Major 2013 changes included further releases of Penguin, Panda and Hummingbird which has provided a definite shift towards higher quality content and less spam. At the same…
Link building is something anyone can do, especially if your practice has a valuable website. However going after good links takes knowledge and can be a dificult task. Starting with a few basic strategies can help build confidence and understanding: 1….
The question lies as to why so many dental practices are outsourcing SEO work and how much they are willing to invest in an agency they are initially unfamiliar with? SEO often comes as an afterthought to dental practices, not being…
Optimize Your Practices’ Google+ Profile to Improve Your Rankings
7 November 2013 | Marcus Amberton | Search Engine Optimisation, Social Media1. Craft Custom Business Descriptions for Each Location When building a business description for any business location, focus on keywords the target market would use while searching instead of an explanation of services, facilities, products, etc. that set your business…
Google’s Head of Webspam , Matt Cutts, posted an interesting webmaster help video this week addressing site size and in particular how many pages a site has and how this can affect the overall rankings and performance of the site. He answers…
So, we've been harping on about ensuring your site is up-to-date, with user friendly and unique content that fills the pages of your site with the information for patients/prospective patients and other users. For those who have missed our previous…
Googles lovin’ fresh content
8 October 2013 | Marcus Amberton | Search Engine Optimisation, UncategorizedDon’t worry; we are still keeping it clean here at Dental Design. This blog is about how clean, unique, user friendly, fresh content is getting the Google bots heart racing and thus rewarding dental sites with improved rankings. We are…
Endeavouring to 'control the controllables' is (in my opinion) a great philosophy for any aspect of life; including the world of online marketing. Our dental website SEO team work day-to-day within the bounds of search engines and invest time towards…
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