Many practices are utilising the opportunities of social media to help enhance their patient’s experiences and try to gain new patients. Facebook is quickly becoming the dentist’s medium of choice by building Facebook fan pages. However, do you really know…
Your Internet Stamp: Domain Names
4 April 2012 | Marcus Amberton | Creative Design, Internet, MarketingFirst things first! You have decided on designing/creating a new website for your dental practice – have you thought of a ‘good’ domain name for you website? Although the idea of choosing a domain name for your website seems pretty…
When participating on social media sites on behalf of your practice it is all too easy to follow only dentistry related pages, or to solely use your feed to send blogs or for just sending out offers. The whole point…
What is pay-per-click (PPC)? How does it differ from SEO? Can i use it to market my Dental Practice? These are a just a few of the questions i’ve heard from clients when I’ve mentioned PPC so I’ve decided to…
YouTube video ideas and tips for business
23 March 2012 | Marcus Amberton | Internet, Marketing, TechnologyYoutube is one of the most used and most successful social networking websites online. Millions of people view videos on Youtube and interact with the website daily, figures show that in general the number of people viewing videos on a…
Google has been awarded a series of patents which could allow them to serve ‘environmental condition’ pay per click ads to devices. These forward thinking patents currently aren’t being acted upon, Google assures; however if they were to be developed,…
Can video help build your dental practice’s brand?
16 March 2012 | Marcus Amberton | Search Engine OptimisationMany people hate being videoed (myself included!) and any way who would ever want to sit and watch what you’ve got to say? Actually a lot of people. Patients are far more likely to thoroughly research dental treatments and practices…
The importanct of navigation in web design
15 March 2012 | Marcus Amberton | Creative Design, InternetOne of the most important factors of your dental website is the structure, design and content of your navigation system. When a potential customer visits your website online, they instantly look for important information, the main areas/focus of your website…
Here at Dental Design, we feel PPC is a fantastic way of driving additional traffic to your website and certainly isn’t mutually exclusive from SEO. PPC campaigns are, however, very complex and time-consuming to get them running properly. We would…
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