Blog Posts On Marketing

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Q3 PPC Benchmarks: What’s changed and what it means for your campaigns

10 October 2025 | | Lead Generation, Marketing, Pay Per Click

Following our Q2 analysis, we’ve reviewed the latest data from Google Ads campaigns we manage for dental practices across the UK. This Q3 benchmark update highlights how performance has shifted over the summer months – offering valuable insights into trends,…

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AI Receptionists – Why you’ve probably already spoken to a robot without knowing it and why that’s not actually a bad thing.

6 October 2025 | | AI, Marketing

“The future of AI is not about replacing humans, it’s about augmenting human capabilities.” – Sundar Pichai, CEO of Google. With the best will in the world, you can’t be everything, everywhere, all at once. As much as you’d like…

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Old bots are out, AI receptionists are in – Why you need to get with the times when it comes to out-of-hours comms

8 September 2025 | | Lead Generation, Marketing

You open a website, nice homepage, good on the eye, punchy copy. A good first impression. Then a box pops up in the bottom corner. A message appears. ‘Good morning, welcome to the practice.’ Then another one immediately after ‘I’m…

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How can I use AI in my dental practice?

15 August 2025 | | AI, Lead Generation, Marketing, Technology

Are you ready to enhance patient experience, streamline operations, and significantly increase lead generation, all without adding to your team’s workload? AI technology, and in particular our bespoke AI chatbot, offers 24/7 patient support, fully customisable messaging, and measurable results….

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ChatGPT vs Google: How patient search intent is shifting

26 June 2025 | | AI, Marketing, Search Engine Optimisation, Technology

For years dentists have relied on Google – high search rankings, positive reviews and local ads – to bring patients through the door. But the rise of AI is changing how patients search. Instead of typing keywords into Google and…

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Case Study: Success for Invisalign Open Day with Social Ads and PPC

24 April 2025 | | Marketing, Pay Per Click, Social Media

Client: Hurst DentalGoal: Drive leads for an Invisalign Open DayCampaign: Multi-channel campaign using Meta Ads and Google PPC Building on March’s Invisalign Open Day Success After a great response to the October Invisalign Open Day, Hurst Dental teamed up once…

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How an AI chatbot can help you get more patients right now

23 April 2025 | | Marketing, Technology

I could start this blog with all the usual cliches. AI is here to stay, don’t get left behind. AI will revolutionise the way we work. AI will soon do everyone’s work for them. Maybe all of that will happen,…

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Navigating the Evolving Landscape of Organic Search

20 March 2025 | | Blog, Marketing, Search Engine Optimisation

Organic search is undergoing a dramatic transformation, and as user behavior shifts and technology advances, dental practices must continuously refine their online marketing strategies to stay competitive. In this blog, we’ll explore key trends reshaping organic search and provide actionable…

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SEO vs. PPC: Maximising ROI for Your Dental Practice

20 February 2025 | | Blog, Marketing, Pay Per Click, Search Engine Optimisation

Choosing between SEO and PPC is a common dilemma for dental practices trying to grow their online presence. Many dentists find themselves asking: which strategy provides the best return on investment? Let’s break it down. SEO is often seen as…

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"Excellent service from James at Dental Design, thank you very much for your prompt attention whenever I get in touch! Would definitely recommend to a friend" Alison Tarmey View Full Testimonial
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"As a dental practice manager I cannot recommend Dental Design highly enough. They are just brilliant at what they do. Lucy and her colleagues are just an email or a phone call away...." Emma Smith View Full Testimonial
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"Really great company to deal with. They always respond quickly and are truly reliable. I would 100% recommend, the staff are so friendly and helpful." Michelle Molloy View Full Testimonial
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"I got increased traffic and new patients applying to my surgery, once Dental Design upgraded my website. They are very professional, efficient & adaptive to new situations..." Joanna Gallop View Full Testimonial
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"Lucy has been a star, responding to and acting upon our requests in a prompt, efficient and professional manner, as well as the rest of the Dental Design team..." Abhay Shah View Full Testimonial
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"...Since the website has been up and running Lucy Mander has been our point of contact. She has been invaluable and gone out of her way to help us, especially during COVID-19 lockdown... " Lucy Jones View Full Testimonial
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"Thank you for all your help and support, and the provision of valuable learning aids for our patients and staff alike in these difficult times. We love the look of our practice website. Very professional!" Sandra Luck View Full Testimonial
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"Dental Design stood out both in their knowledge of the industry and their professionalism and can-do attitude. All of their staff are exceptionally competent and knowledgeable..." Harvey Rook View Full Testimonial
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"Having done extensive research into all the dental website companies, the team and package offered at dental design was unrivalled..." Neil Shah View Full Testimonial
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"The team at dental design (especially Rosie) are absolutely fantastic and are always on hand to help. They are professional, friendly and extremely efficient. Rosie always gets back..." KiKi Wilmot View Full Testimonial
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"Dental Design are fantastic to work with, our website is amazing and the support they provide is second to none. Our account manager Rosie L is a fabulous point..." Luke Lucas View Full Testimonial
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"Having worked with the Dental Design team for the last six months, I've found them not only helpful, but friendly and approachable too. I bombard Marcus with regular..." Sophie Harper View Full Testimonial
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