Quality citations play a significant role in boosting a website’s online visibility, local search rankings, and overall digital reputation. Types of Citations Structured Citations Structured citations are mentions of your business NAP information (Name, Address, and Phone number) in…
Increase Online Visibility for Your Dental Practice Using Local SEO Techniques
25 May 2023 | Marcus Amberton | Marketing, Search Engine OptimisationIn the current digital era, businesses, including dental practices, must have a strong internet presence. When people are looking for dental services in your region, local search engine optimisation (SEO) is essential for making sure they can find your business…
The Importance of Keyword Research
25 May 2023 | Aniqa Tabassum | Blog, Marketing, Search Engine OptimisationIn the ever-expanding digital landscape, where millions of websites compete for users attention, it is crucial to employ effective strategies to ensure your content stands out. One of the key foundations of successful SEO is thorough keyword research. Understanding search…
Clawing back the advantage – why private practices need to take note
27 April 2023 | Matt Keech | Blog, Marketing, Pay Per Click, Search Engine OptimisationIt cannot be understated that the current situation surrounding the NHS clawback (dare I say) controversy is set to be fairly monumental for the profession. There is a growing feeling that NHS and mixed practices that were already struggling may…
Bounce rate is the percentage of visitors who leave your website without clicking on any other pages or taking any action. A high bounce rate can negatively impact your website’s search engine rankings, user engagement, and conversions. In this blog…
Why Your Dental Practice Needs a Dental Marketing Agency
27 April 2023 | Marcus Amberton | Blog, MarketingAs a dental practice owner, you understand the importance of marketing your business to attract new patients and retain existing ones. However, with the increasing competition in the dental industry, it can be challenging to stand out from the crowd….
Why your rankings might’ve dropped after a website redesign
27 April 2023 | Aniqa Tabassum | Blog, Marketing, Search Engine OptimisationThe goal of redesigning your website is to make it better for your patient, right? So seeing your organic rankings drop after a new web launch can be frustrating, even more so when you’ve taken all the steps to mitigate…
What is Google E-E-A-T and why is it important for your website?
26 April 2023 | Marcus Amberton | MarketingAs a dental practice, having a strong online presence can significantly impact your success in attracting and retaining patients. One of the most important factors that affect your online visibility is your website’s search engine ranking, which is determined by…
One step back, two steps forward – when to switch marketing priorities when budgets are tight
3 April 2023 | Matt Keech | Blog, Marketing, Web designI think it’s fair to say that sometimes we can all be guilty of maintaining the status quo even when conventional wisdom would dictate that we need to change what we’re doing. Changing nothing is the easy thing to do….
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