The success of a dental practice relies heavily on attracting and retaining patients. In today’s digital age, one of the most effective ways to do this is by optimising your online presence using local search engine optimisation (SEO). In this…
The biggest understatement I regularly come across at work is “The digital marketing world moves quickly”. That’s like saying the Pacific is quite big, or the next nearest solar system is quite far away. The digital marketing world isn’t just…
Lead Management is an essential aspect of any business, regardless of its size or industry. It involves the process of identifying, capturing, and nurturing potential customers to convert them into paying patients. In this blog post, we will discuss how…
Keyword research is the foundation of winning at SEO! The “magic of SEO” happens when you know exactly what your patients are searching for, and then delivering the answer as soon as they search for it – this can be…
Dentistry is a fantastic industry to be in and owning a practice can be a hugely rewarding experience. Growing a patient base that rely on you for their care and dental health, that keep coming back time and again because…
SEO is forever changing. Whether it’s a new Google update, or changes in user’s search behaviour, practices must continue to adapt their SEO strategy to achieve that all-important SERPs ranking. As we enter a new year, now is the perfect…
One of the main objectives of the technical team here at Dental Design is to get our clients to rank as high as possible in the search engines for keywords they are targeting. However despite the fact that we have…
Content optimisation is improving the quality of your content so that it’s informative, valuable and engaging for your patients, whilst targeting relevant keywords to increase your visibility in the search results. Statistics from firstpage.com shows that ranking #1 generates a typical…
And breathe. What a year that was! Whatever its origins, the phrase ‘may you live in interesting times’ has always been determined as something one might say to an enemy. Nobody wants to live through turmoil, and 3 prime ministers…
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