After seeing the back of 2020 (thank goodness for that!) and entering the new year, there is no better time to step back and evaluate your SEO campaigns. As of May 2021, we are expecting Google to introduce “page experience signals”…
RESPONSIVE WEB DESIGN – NO LONGER AN OPTION, IT’S A NECESSITY
27 January 2021 | Alison Woodcock | Blog, Search Engine Optimisation, Web designIt’s a fact of life these days that people are taking to their smartphones to search for services and products around the world. According to real-time intelligence data GSMA, there are 5.25 billion people with a mobile device worldwide. That…
How COVID-19 Affects Search Volume
22 October 2020 | Marcus Amberton | Marketing, Search Engine OptimisationResearching and analysing keywords and their search volume is vital in developing a search engine optimisation strategy. Knowing what terms are popular and achievable to rank for is a step in the right direction for funneling users into your website….
Google to Tackle Business Listing Name Weight
2 September 2020 | Marcus Amberton | Search Engine OptimisationHaving a business listing with a high visibility have been on SEO’s task lists more and more as the years have gone on. This is due to the fantastic features that Google have provided for the “Snack Pack”, the three…
Quick Tips to perform local SEO for your practice
22 July 2020 | Marcus Amberton | Search Engine OptimisationAs you know, SEO is essential to any online business and the foundation to getting your practice seen by online users, without having SEO in your marketing strategy your business could be and will be missing out on new prospects….
Page Experience: Google Algorithm Update
22 July 2020 | Rosie Littlejohns | Search Engine OptimisationPage Experience Algorithm Update Google has announced that Page Experience will become a ranking factor. It’s due to be part of an algorithm update rolled out in 2021, giving us enough time to prepare. In Google’s Webmaster Central Blog, the…
How important are titles for YouTube SEO?
1 July 2020 | Marcus Amberton | Marketing, Search Engine OptimisationWe are beginning to see an increase of dental practices uploading videos to YouTube, this could be anything such as patient testimonials, walkthroughs or latest news relating to the practice itself – for example: What to expect on your next…
How should you prepare to re-open your dental clinic?
21 May 2020 | Marcus Amberton | Blog, Marketing, Search Engine Optimisation, UncategorisedBusinesses across the world have been significantly impacted by the sudden need to forcefully shut down what we know to be our ‘normal’ lives. Unlike many businesses, however, dental clinics in the UK have been left in the dark about…
Lockdown – What you can do with your time to help your website bounce back bigger than ever!
17 April 2020 | Marcus Amberton | Blog, Search Engine OptimisationOur first reaction to a worldwide pandemic is to usually go straight into panic mode! While this is completely normal, I’ll be going through some quick tips on how you can spend some of that free time productively to ensure…
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