Influencer marketing is growing rapidly. Since 2016, when the market was reportedly worth £1.2 billion, it has boomed to an estimated £10.1 billion in 2021 and there are no signs of it slowing down! So, what exactly is influencer marketing…
A landing page is a standalone page that delivers a specific message. It is a call to action (CTA) to compel web visitors to take a particular course of action. Your landing page could be offering patients a special offer…
A few months ago TikTok announced they’d recently hit one billion users, remarkable progress for a platform that only launched five years ago. It’s following hot on the heels of Instagram which is approaching 1.4 billion users and also shows…
Did you know written content is one of the most important factors that affect search engine results for your website? Not many people think about the written content that appears on their websites, but it is essential that you do….
It’s important to keep your patients happy and satisfied. We look at some proactive steps you can take as a dental practice to improve your patient retention. Respect them Treat them with the respect they deserve. Successful dental practices have…
Recommendations to Attract New Patients
Often included in the ‘About Us’ section on your website, a ‘Meet the Team Page’ is usually one of the most visited pages on a website. Why is this? Because people want to put a face to a name. Your…
If you would like to grow your business or customer/patient base, you should first look at the impression you are making. Your logo is the first thing that people notice about you. It represents you and your business and is…
First things first, what do we mean by an ‘organic search?’ it simply means a natural search and refers to those unpaid search results that appear when a user types a search term into a web browser. This contrasts with…
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