What do you say when you search for something online? You ‘google it’. Most Dentists know that it is more important to rank well for Google rather than Yahoo or Bing but how much market share does Google actually command…
Types Of Search Term And How To Target Them
20 September 2019 | Rosie Littlejohns | Search Engine Optimisation, UncategorisedSearch terms are the keywords or phrases that are used when people use a search engine such as Google. These search terms can be categorised into 3 types, with different user intent behind them: 1. Navigational Search Terms Navigational search…
Online Reviews and Revenue
8 August 2019 | Rosie Littlejohns | Search Engine Optimisation, UncategorisedWe all know that online reviews are important to your business. Reviews help build your dental practice’s online reputation, boost website rankings and help drive traffic to your site. While these are all positives, the question many practice owners want…
Spam SEO Offers – Don’t Become a Victim
8 July 2019 | Marcus Amberton | Marketing, Search Engine OptimisationSpam SEO Offers – Don’t Become a Victim
Website Caching: Why Website Updates Aren’t Showing
8 July 2019 | Rosie Littlejohns | Search Engine OptimisationCan’t see your website update, but your account manager is saying the change been completed? Well, we promise we aren’t lying to you. The problem is most likely caused by one thing – caching. What is Caching? Caching is the…
Why A “Meet The Team” Page Is Vital For Your Business
5 July 2019 | Rosie Littlejohns | Blog, Branding, Internet, Search Engine Optimisation, Web designIf you don’t currently have a “Meet the Team” page, you could be missing out on potential business. Having an up to date team page is now an essential part of a website and here is why… People like to…
How To Find Out What Pages Need A Re-Fresh On Your Website
25 June 2019 | Marcus Amberton | Marketing, Search Engine OptimisationIt’s no secret that you should be updating your website pages often with fresh content but the question on everyone’s lips is…how many times should you be doing this?! Firstly, this is going to depend on the nature of your…
Can I Use The Word Botox On My Website?
24 June 2019 | Rosie Littlejohns | Search Engine OptimisationBotox is a trademark of a botulinum toxin product. This toxin is a prescription only medicine (POM) and is not legally allowed to be advertised. The ASA state that Botox is prohibited to be advertised to the public, whether directly…
Focusing on ways to boost the ranking of your website and brand presence in the search engine results remains a priority for all practices looking to market their dental services online. Search engine algorithms are complex and it’s difficult to…
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