Here at Dental Design, we realise that search engine optimisation is incredibly complex. There are so many strategies, techniques and tactics that can be employed to help organically improve your dental practices search engine visibility that it can be easy…
PPC | measure your return on investment
27 January 2012 | Marcus Amberton | Marketing, Search Engine Optimisation, TechnologyFor local service based businesses such as Dental Practices, PPC is one of the most effective ways of marketing to and acquiring new patients. Unlike SEO, campaigns can be setup and your ads can be showing at the top of Google immediately. Apart…
Why your dental practice needs to be on Google+
27 January 2012 | Marcus Amberton | Search Engine OptimisationSix months ago everyone in the office got excited about the announcement of Google+ and what it would mean for our clients. Would this become the new Facebook? Will it be as up to date as twitter? Is this just…
Facebook for small business
20 January 2012 | Marcus Amberton | Internet, Marketing, Search Engine OptimisationSocial media can benefit both large and small businesses including dental practices, but some many shy away from social media tools, mainly due to lack of time and resources. However, the practices that do use sites like Facebook for marketing…
10 Blogging Insights your Analytics can tell you
17 January 2012 | Dental Design | Search Engine OptimisationHere at Dental Design, we understand the importance of keeping your blog regularly updated and all the team here are continually writing new blog posts keeping up-to-date with technology and current trends. Research has shown that businesses that blog more…
Search Alliance PPC To Be Tested In The UK
16 January 2012 | Marcus Amberton | Search Engine OptimisationMicrosoft Bing and Yahoo! Have formed an alliance and have already began operating in the US market by providing paid search advertising. As we enter 2012, they have announced that they are to begin testing their paid search platform in…
Google in sponsored post controversy
6 January 2012 | Marcus Amberton | Creative Design, Marketing, Search Engine OptimisationGoogle has radically downrated its Chrome browser in its search index, effectively giving itself a slap on the wrist, after it became the object of “sponsored posts” where bloggers were paid to promote a video about it. Google fell foul of…
Google has launched an update to their homepage, which is slowly being rolled out to all users, and it is one of the biggest changes to their homepage to date. The Google homepage will no longer have the black toolbar…
Following on from my previous post reviewing Revive Her Drive SEO for 2011, here at Dental Design we have made the following predictions……watch this space!
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