Starting Your Online Marketing

22 April 2016 | | Search Engine Optimisation

Are you wondering where to begin with online marketing?

The online world can be a very complex place, and trying to promote your practice here can be a very tricky thing to master – especially whilst you’re busy running the practice as well!

Below are a few things to consider when diving into the online world:

  • Choosing a domain name
  • Building a website that is also mobile friendly
  • Understand the online competition and what keywords they rank for
  • What are the demographics in your location?
  • Claim your Google My Business listing
  • Optimise your Google My Business listing
  • What search engine optimisation work would your site need? On page? Link building? Citation building?
  • Would Google ads/Pay-per-click help you?
  • Should you have a blog/news page on your website?
  • Gain Google reviews
  • Add Google Analytics to the site to track the website’s performance
  • Write unique content for your website
  • Would social media help?
  • Hosting of the website
  • Maintenance and management of the website

The above is just a general list of some of the core aspects of online marketing.

Dental Design can help you with all of the above, and provide affordable search engine optimisation and maintenance packages to help improve your website and its visibility.

Please feel free to give us a call on 01202 677277, and one of the team will gladly talk through the options available on your budget.

 

Inspiration from Search Engine Watch

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