So you’ve been tweeting for a while and you’ve followed all of the advice about what you should and shouldn’t tweet, but why aren’t you getting any more followers? Continue reading for 5 tips for gaining more twitter followers for…
Last week our 5 strong SEO team of Marcus, Lucy, Leigh, Faye and myself passed our Adwords certificates, gaining qualification to manage Adwords accounts to the highest standard for another year. In honour of this achievement, my blog lists some interesting facts and…
Top tips for mobile optimisation…post Pigeon
6 March 2015 | Marcus Amberton | Search Engine OptimisationIn my last blog i wrote about the Google Pigeon update, how it has now rolled out to the UK and what effect it has had on the local search results. Pigeon was a game changer for local search, as…
Ensuring your PPC campaign is performing well on a mobile device is no longer a luxury task. More people are looking for dental practices and dental treatments on their mobile devices than ever before, and the investment you’ve made into…
If you’re using Pinterest for your dental practice, it’s important to optimise your pins for search, just like you do for your website. Pinterest is, after all, the second leading driver of social media traffic referrals and it has been…
Do you look after your practice’s social media? Do you use a social media content calendar? If not, here’s four reasons why you should! 1. Stop posting poorly performing content Are your social media efforts not meeting your own expectations?…
SEO and Pay Per Click advertising are often seen as two different entities. This is sometimes due to the fact that if search visibility is already achieved through SEO; paid search is seen as unnecessary. Here are four reasons you…
You may have noticed a change in your rankings over the Christmas period due to Google’s new local ranking algorithm (that launched in the US earlier this year) being rolled out to the UK, Canada and Australia at the end of December. The update,…
The decision whether or not to use a pop-up on your website deserves some serious consideration. There is always work to be done on design and user experience to enable conversion and website engagement, but is using a pop-up the…
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