Search terms are the keywords or phrases that are used when people use a search engine such as Google. These search terms can be categorised into 3 types, with different user intent behind them: 1. Navigational Search Terms Navigational search…
We all know that online reviews are important to your business. Reviews help build your dental practice’s online reputation, boost website rankings and help drive traffic to your site. While these are all positives, the question many practice owners want…
Spam SEO Offers – Don’t Become a Victim
Can’t see your website update, but your account manager is saying the change been completed? Well, we promise we aren’t lying to you. The problem is most likely caused by one thing – caching. What is Caching? Caching is the…
If you don’t currently have a “Meet the Team” page, you could be missing out on potential business. Having an up to date team page is now an essential part of a website and here is why… People like to…
It’s no secret that you should be updating your website pages often with fresh content but the question on everyone’s lips is…how many times should you be doing this?! Firstly, this is going to depend on the nature of your…
Botox is a trademark of a botulinum toxin product. This toxin is a prescription only medicine (POM) and is not legally allowed to be advertised. The ASA state that Botox is prohibited to be advertised to the public, whether directly…
Focusing on ways to boost the ranking of your website and brand presence in the search engine results remains a priority for all practices looking to market their dental services online. Search engine algorithms are complex and it’s difficult to…
Online reviews and SEO have been closely tied for a long time. According to Moz, online reviews are estimated to make up 10% of the criteria for how Google displays search results. The importance of online reviews in today’s world…
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