A fairly provocative (at least to an SEO professional), article written by Patricio Robles and published on econsultancy.com, raises the question that if SEO’s can’t predict where, when and how a page is going to rank, then is SEO just a waste of…
Penguin 4.0: what does it mean for your SEO?
6 October 2016 | Lucy Mander | Marketing, Search Engine OptimisationAt the end of last week Google finally rolled out it’s Google 4.0 algorithm update. The links which point to a website dramatically affect the performance of a website in the organic search results. These links can have a positive and…
Local SEO and On-page Optimisation
7 September 2016 | Lucy Mander | Marketing, Search Engine OptimisationWith local search becoming more and more important for small businesses it’s important to understand the basics. This includes building citations, gaining online reviews, creating quality content and on-page optimization for increasing the chances of ranking higher in local search…
5 Reasons Dentists Should Love Local SEO
24 August 2016 | Marcus Amberton | Search Engine OptimisationSmall businesses are embracing local SEO – is your Dental Practice? According to the latest research, eleven million business have Facebook pages and Google has stated that about 1 million Places Pages were being claimed per month, putting them at approximately…
Link building is one of the most important tasks that we perform for our clients on an ongoing basis. The process aims to increase the number and quality of inbound links to a website with the goal of increasing its visibility…
A recent study by Moz found that nearly a third of websites, ranking on page 1 of Google, now use HTTPS. We have mentioned HTTPS in past posts, but just to refresh your memory (if you did indeed read our…
Will the new top-level domains boost my rankings?
17 June 2016 | Leigh Brown | Search Engine OptimisationYou may have heard over the last few months that new top-level domains have become available. .Dental and .Dentist might have been the ones that caught your eye. But do domains like these actually improve your rankings? Well, a few…
AMP – Accelerated Mobile Pages (AMP) is a new project of Google’s, with long-lasting and far-reaching consequences for marketers. The project is a step forward from Google’s growing ‘mobile-first approach’ towards content that is served to the user, so that the…
SEO Alphabet
13 June 2016 | Lucy Mander | Marketing, Pay Per Click, Search Engine Optimisation, Social MediaAnchor Text – A clickable text in a hyperlink, should be keyword rich Back Link – An incoming link to a website from another website, it’s always better to have less high quality links than more low quality ones Content…
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