My colleagues here at Dental Design have done a number of blogs highlighting the rise of the smartphone and the increase of mobile internet search. Just to summarise, mobile search is becoming an increasingly important factor for marketing agencies to consider –…
Measuring return on investment
26 August 2011 | Marcus Amberton | Marketing, Search Engine Optimisation, UncategorizedMeasuring return on investment is hard to do accurately in traditional marketing but with the emergence of e-marketing as a form of promotion and the analytics tracking that goes with it – it has become much easier to track and monitor the…
The Advantages Of Using Adwords For Dentists
26 August 2011 | Marcus Amberton | Search Engine OptimisationPay per click advertising is becoming common place in the world of online marketing, but what are the specific benefits of using this tool for dental practices? Here at dental design, we pride ourselves in our ongoing search engine optimisation…
As you’re no doubt aware, any Dental Marketing company that offers you as a dentist complete control over your Google listings, is generally not telling the truth! Even on Google Adwords your dental practice can not be promised a top…
There are many ways to increase web traffic to your practice’s site through search engine optimisation, including the optimisation of meta tags and descriptions and creating a good network of links to your site from popular, relevant websites. Whilst this is…
Google and Mozilla join forces to create a smarter, action based web
12 August 2011 | Dental Design | Internet, Search Engine Optimisation, TechnologyGoogle has announced a new set of APIs for its Chrome web browser, which are designed to connect applications and sites across the web. Web Intents, as Google is calling its new meta-website API, allows websites to pass data between…
How often should you update your website?
12 August 2011 | Marcus Amberton | Internet, Search Engine OptimisationAs a result of the recent Google ‘Panda’ algorithm update which I have blogged about – it is more important than ever to have fresh unique content on your website. So how often should you update your site? The following…
increase your enquiries!
5 August 2011 | Marcus Amberton | Creative Design, Search Engine OptimisationDepending on which on-going website management package your dental practice is on, one of our main aims is to drive as much targeted traffic to your website by optimising it both on and off page to increase its rankings for…
Everyone that has an online marketing campaign, even if it’s just the simplest of websites, tend to have the same goal, driving traffic. Whilst this is all well and good, after all it’s pretty exciting to see high numbers of…
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