How fast does your website load? Have you tested it? https://pagespeed.web.dev Page speed can have a direct effect on your website’s SEO, user experience and conversion rates. Why is site speed important? SEO rankings – A very slow load time…
Seven Significant Sections of a High-Converting Landing Page
25 January 2022 | Alison Woodcock | Blog, Creative Design, Web designA landing page is a standalone page that delivers a specific message. It is a call to action (CTA) to compel web visitors to take a particular course of action. Your landing page could be offering patients a special offer…
Have you got a ‘Meet the Team’ page yet?
26 August 2021 | Alison Woodcock | Branding, Creative Design, Search Engine Optimisation, Web designOften included in the ‘About Us’ section on your website, a ‘Meet the Team Page’ is usually one of the most visited pages on a website. Why is this? Because people want to put a face to a name. Your…
Link Building – What is it? And Why is it Essential?
1 March 2021 | Alison Woodcock | Blog, Branding, Marketing, Search Engine Optimisation, Web designThe landscape for SEO work and link building is forever evolving and it is hard to keep track of what is good practice and what could be damaging to your online reputation. However, one thing remains constant and that is…
Google has provided information for some time now on the upcoming “Page Experience Update” that is expected to drop around May 2021. This may feel like a long time away, however if 2020 has taught us anything, time flies QUICK!…
RESPONSIVE WEB DESIGN – NO LONGER AN OPTION, IT’S A NECESSITY
27 January 2021 | Alison Woodcock | Blog, Search Engine Optimisation, Web designIt’s a fact of life these days that people are taking to their smartphones to search for services and products around the world. According to real-time intelligence data GSMA, there are 5.25 billion people with a mobile device worldwide. That…
Patients are starting to feel more confident and there is an increase in demand for dental services. As a nation, we are getting used to the new measures in place to protect us and many of us are looking to…
On July 21st 2020 Google Webmasters blog announced that Google will pushing back the deadline for web-wide mobile first indexing. This is most likely due to delays caused by COVID-19 and Google providing more time for businesses to prepare and…
Safe and Savvy Digital Patient Forms for a Paperfree Practice
28 May 2020 | Marcus Amberton | Blog, Marketing, Web designEven before the pandemic changed the face of dentistry, practices were starting to adopt a fully paperless way of working. The obvious eco-benefit for reducing paper and waste is incentive enough, but now it’s clear that digital communications bring about…
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