Customise Your Lead Board Data

28 December 2023 | | Lead Generation, Marketing

By monitoring incoming leads, whether through calls, emails, or website enquiries, your reception teams can seamlessly streamline their work. Our system categorises and organises leads, ensuring that no potential patient enquiry slips through the net.

Your dental practice can promptly respond to these enquiries, optimising appointment bookings and minimising the likelihood of potential patients seeking alternatives due to delayed or inadequate responses.

There is a lot of lead data that you can drill down into using your lead board.

  • Contact details
  • Patient type (New/Existing)
  • Enquiry type (Forms, Calls, PPC)
  • Conversion data (e.g. call duration)

You can also customise this data so you’re only seeing the metrics that matter to you and save those views so you can come back to them whenever you want.

For instance, you can filter data so you’re only seeing patient enquiries that are:

  • From new patients
  • Unique (not repeat)
  • Have come from specific advertising (Pay Per Click)
  • Had a call of a certain duration (greater than 20 seconds) / Whether the call was answered

Analysing this data allows you to make informed, data-driven decisions. By identifying patterns in your lead sources, conversion rates, and patient demographics, you can tailor your marketing strategies and reallocate budgets effectively, channeling funds into avenues proven to generate optimal returns.

Would you like to customise your lead board data? Get in touch with us today on 01202 677277.

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