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By Aniqa Tabassum / On August 15, 2025 / In AI, Lead Generation, Marketing, Technology
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By Lucy Mander / On August 14, 2025 / In Uncategorised
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For years, dentists have relied on Google to bring new patients through their doors – through high search rankings, positive online reviews, and targeted Google Ads. But a shift is happening, AI tools like ChatGPT are changing how patients search…
In today’s digital world, first impressions are often made online — and increasingly, they are made on a mobile device. As mobile usage continues to outpace desktop browsing, having a mobile-first dental website is no longer optional; it’s essential for…
Client: Hurst DentalGoal: Drive leads for an Invisalign Open DayCampaign: Multi-channel campaign using Meta Ads and Google PPC Building on March’s Invisalign Open Day Success After a great response to the October Invisalign Open Day, Hurst Dental teamed up once…
I could start this blog with all the usual cliches. AI is here to stay, don’t get left behind. AI will revolutionise the way we work. AI will soon do everyone’s work for them. Maybe all of that will happen,…
We’re finding that our clients are becoming increasingly savvy, producing engaging, high-quality videos for platforms like Instagram and TikTok, particularly in the vertical 9:16 format – perfect for stories and reels. But when it comes to integrating this content into…
Organic search is undergoing a dramatic transformation, and as user behavior shifts and technology advances, dental practices must continuously refine their online marketing strategies to stay competitive. In this blog, we’ll explore key trends reshaping organic search and provide actionable…
We all know content is crucial in digital marketing, and old content can quickly become outdated. Instead of letting it go to waste, we’ll show you how to refresh it to attract a whole new audience and boost your website’s…
Search Engine Optimisation (SEO) is one of the most effective digital marketing strategies for dentists looking to attract more patients. However, unlike paid advertising, SEO is a long-term investment that requires patience, consistency, and ongoing optimisation. Many dental professionals ask,…
Choosing the right advertising platform can make a significant difference in attracting new patients. Two of the most popular options are Google Ads and Meta Ads (formerly Facebook Ads). While both platforms offer powerful ways to generate leads, they serve…
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