Tips To Creating Shareable Content on Facebook

Tips To Creating Shareable Content on Facebook
23 June 2014 | | Social Media

488117445-smallCreating Shareable content helps build awareness of your practice. The more people share your blog posts and images the more likely people will be drawn to your Facebook page and possibly your practice. So how do you make content shareable? The following tips below could help you:

Gain some input from your fans

Many bloggers find it difficult to think of a topic to write a blog about at the best of times, it’s even harder trying to think about a topic that many of your fans might share. Whilst Facebook has some tools like pages to watch and Facebook Insights, to help you gain an understanding of things that have worked, it might be simpler to just ask your fans. Next time you are looking for some blogging ideas try creating a multiple choice question asking your fans what they prefer.

Upload Images to Facebook Albums

Make sure to regularly upload images to your Facebook Albums, and organise them in such a way that you have a Facebook Album for each topic. Over time as you upload more images to the folders you will be able to gain an understanding from your fans how popular particular images are. This understanding could help you decide which images to use in your blog posts!

Use Facebook Graph For Interests

It is most likely that whilst people are fans of your page they will be fans of other pages as well. Gaining an understanding of your fans other interests can help you find topics that overlap with the topics you write about, helping you catch your audience’s attention.  But how do you find this information, the following phrases listed below can help you in Facebook Graph Search:

  • Pages liked by people who like [your page]
  • Pages liked by women who like [your page]
  • Pages liked by men who like [your page]
  • Fans of [your page] and [another page]
  • Pages like by people who live in [your city] and like [your page]

If you would like to know more about how social media can help your practice, please give Dental Design a call on 01202 677277.

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