Did anyone else see Jamie Oliver’s latest documentary last night, “Jamie’s Sugar Rush” on Channel 4. It was fantastic to see him campaigning alongside dentists against child tooth decay and sugar consumption awareness. He investigated the state of our children’s health – the…
Do: Follow the 80/20 rule by providing a mixture of work and play – 80% of your posts should be social but still relate to your industry and audience, whereas 20% should include the products and services that you offer….
Planning the marketing of your event is just as important as planning the event itself. You need to begin by thinking, who is your target audience and why will they attend your open day/practice event? Ensure you know the types…
Pay Per Click is one of the most profitable advertising and marketing channels, providing you with first page exposure on the most popular search engines. Top of the search Results – Doing SEO for your website is great, however, its…
LinkedIn is not a social platform that we touch on within our social media management packages here at Dental Design as we think this is an account that should really come from the individual person. There are however certain ways to…
One way to enhance your practice would be with video marketing. Video is becoming extremely popular and ranks on the first page of Google much faster than traditional SEO, in fact 9 out of 10 searches in Google now include video…
Whether you’re just getting started with social media, or you’ve been doing it a while, the way you conduct yourself through your social media accounts is a direct reflection on your practice. Social networking through sites like Facebook and Twitter is…
One of the main marketing strategies that can help your practice build a successful online presence is search engine optimization (SEO), the process of tailoring your website to the algorithms that search engines use to rank websites based on “signals”…
The hashtag has pretty much taken over social media, they are everywhere! In just a few years they’ve been heavily incorporated into social media and are now one of the most powerful tools around. Hashtags instantly link a social media post to…
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