Businesses across the world have been significantly impacted by the sudden need to forcefully shut down what we know to be our ‘normal’ lives. Unlike many businesses, however, dental clinics in the UK have been left in the dark about…
Unsure of what content to post online during the Coronavirus outbreak? You’re not alone. Many businesses are feeling lost when it comes to saying and doing the right thing on their social media during this time. Tensions are high right…
Our first reaction to a worldwide pandemic is to usually go straight into panic mode! While this is completely normal, I’ll be going through some quick tips on how you can spend some of that free time productively to ensure…
Just because you’re in lockdown doesn’t mean you’re locked out of helping your patients. Your website is essentially an extension of your practice, one that can be reached at all times from the comfort of the home. It’s the ideal…
What’s in a hashtag? The humble hashtag has found a new lease of life in recent years, having been adopted as the main mode of discoverability in organic social posting. Using hashtags in your posts helps you to label your…
This is a question we often get asked and to be honest with you – it isn’t necessarily a clear answer. It all depends on your goal and the industry you are nestled in. For example, if you are in…
Meta title tags and descriptions are short pieces of text that help to describe the purpose of your website’s pages. They aren’t visible in the website content, however, they are displayed in the search engine results pages (SERPs), which are…
Your dental clinic is based in a certain location. You want to make sure people in and around that location know about your clinic. So how do you reach out to them effectively and in a way that doesn’t cost…
Website visitors will often organically gravitate to an ‘About Us’ page very early on in their browsing session of a website. Whilst it is likely that a topic-driven search term (e.g. treatments) has got the visitor to your site, their…
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