What someone sees when they search for ‘dentist+location’ should be something you as a dental practice owner are aware of and are concerned about. You may then have already noticed the changes in the way Google is displaying it’s Google…
Like many dental practices in highly competitive areas it can be difficult being found in search engines. A report by BrightLocal confirms the difficulty many local businesses (including dental practices) have trying to compete against well established and/or large websites…
If you’re reading this, it’s likely that you already know the importance of Google for your dental marketing. However, Google is so much more than a simple search engine, here’s 13 features you may not know to do with Google….
According to Google, an estimated 73 percent of all online activity is related to local searches. Customers turn to local search to learn about the local businesses and services available in their area and evaluate them – this includes finding a dental…
If you’re using Google Analytics for your website stats (like we do), you need to make sure it’s accurate. Not having data pulling in or reporting properly is like building a house on a shaky foundation: It doesn’t end well….
Are you serious about your online presence? Do you want to utilise the 4 core elements of online marketing in your strategy? There are many ways to market your practice online, utilising the 4 core online marketing elements below will…
Shares, Facebook likes, +1’s, and retweets are all considered social signals. With the rise of social sites like Facebook and Twitter, Google has started to take into account social signals to determine a websites ranking. Here are some of the things…
Google maps continues to be more intelligent and will now inform a user if they have enough time to explore a place or business. This new feature has recently been updated and shows how users will receive a warning when…
1. Build a website Build a modern, eye-catching website that shows off what you are about and the services that you offer at the practice. Its also important that you’re website functions quickly on a mobile device as that’s how most…
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